Explori Launches Dedicated Visitor Attractions Team08-Mar-2018
Audience insight specialist Explori has launched a deditated team to serve it's visitor attractions clients.
Explori have built a name for themselves helping live event organisers and media owners understand their audiences. They are now bringing their unique platform and service to even more attractions across the UK and Europe with a dedicated visitor attractions team.
Commercial development will be led by visitor attractions specialist Derek MacHale, supported by talented researcher Charlotte Penn and the Explori delivery team.
Derek MacHale tells us more: “Since our launch we have grown to become the leading source of audience insight for live events globally. The platform we’ve created allows operators to quickly and cost-effectively build large amounts of insight on their complete guest experience – the same benefits that have prompted a number of leading attractions such as The View from The Shard and Continuum to seek out our services.
We are now building more and more clients who use our insight to drive commercial strategy around marketing, pricing, staff engagement and secondary spend. From bespoke projects to evaluate a single aspect of your offering, through to a fully managed guest insight service, running 365 days a year, our talented researchers are here to help.”
Speaking during his tenure as operations director at The View from The Shard, Sandy Clark said: "There is a real feeling of collaboration working with Explori who are equally keen to suggest changes to questionnaires to gain more insight in specific areas as they are to react to The View’s requests to generate additional information. Explori also have a unique way in which they present the information that they produce and always dig deep into the results to try and find patterns within the data, suggesting where focus may be best placed to improve results.
In summary, The View has been very happy with the service provided by Explori and would recommend their approach, methods and collaborative style of client management to other organisations who take the development of customer and team satisfaction seriously."
As BALPPA and IAPPA members, Derek will be attending a number of industry events, including the IAPPA EMEA Spring Forum in Dublin and the BALPPA Summer Conference in Stockholm, where Explori will be sponsoring the “Swedish Soiree” evening reception.
To find out more about Explori’s guest experience services, or to arrange a meeting, contact Derek email@example.com