Explori Opens APAC Headquarters in Hong Kong

Explori Releases

Explori Opens APAC Headquarters in Hong Kong

01-Feb-2018 by: Sophie Holt

Exhibition research consultancy, Explori has opened regional headquarters in Hong Kong as the company prepares for significant growth in the region throughout 2018 and beyond.

The business will be led by new appointment, Joann Chan, as Associate Director of Joann Chann Associate Research Director APAC ExploriResearch, Asia Pacific.

Joann joins Explori from leading research agency YouGov. She is a multi-lingual research professional with years of experience in project management and delivery of international research projects.  She has previously held senior roles with TNS and Ipsos.
Explori has been operating in Asia Pacific since 2014 and has steadily grown their presence in the area, now covering over 100 events in Hong Kong, Mainland China, India, Singapore, Malaysia, Thailand, South Korea, Australia and New Zealand.  High-profile wins including UBM, Informa, ITE, Diversified Communications, Clarion, Comexposium, Adsale, Global Sources and a research partnership with the Exhibition and Events Association of Australia (EEAA); point to greater growth in 2018 and beyond.
Mark Brewster, CEO said: "I am incredibly proud of what the Explori team has achieved. We have grown to become the region’s insight partner of choice through our unrivalled benchmarking data-set combined with our ability to deliver in-depth projects such as due diligence and market analysis.
Joann’s appointment reflects our ambition for the next level of growth, by strengthening our local expertise and bespoke research offering. She brings global, senior-level research experience to the leadership team and will help us develop our already strong operational delivery as we scale the business."
Joann added: "I’m delighted to be joining Explori at such an exciting time. The Asia Pacific operation is a great success story and I look forward to working with my new colleagues to bring further quality customer and market insight to organisers across the region."  

To find out more about Explori APAC please contact us here


Find out more about Explori and how we can help you now

Our Stats


Event survey responses


Events globally already 
benchmarking with Explori


Average completion rate 
to clients' post-show surveys 

What they say

  • With Explori’s reports and analytics, we’re much better equipped to evaluate the customers' satisfaction and needs from our events
    Paul Byrom
    MD, Upper Street Events
  • The level of performance data and customer insight that Explori gives us is invaluable to our business and makes my life easier.
    Matthew Benyon
    MD, easyFairs UK
  • We wanted deeper insight into how our strategies impacted the delegate experience, but found conventional survey tools just couldn't deliver. Moving to Explori has completely changed this.
    Jan Barthelemy
    Head of AU & NZ Digital Marketing dmg events
  • We work with Explori to gain deeper insights into our events. The ability to compare results directly with similar events in our portfolio and against industry standards will be incredibly helpful
    Baris Onay
    Group Marketing & Digital Director, ITE
  • Analysis that could have taken the team days was available within hours of the survey going live. We could immediately see how the new German events had performed, against the context of our existing shows. Information like this is essential for informing future business strategy.
    Austen Hawkins
    MD, F2F Events
  • Robust performance metrics and customer feedback is essential for achieving maximum customer satisfaction. Explori will allow us to reach all our exposition delegates regardless of language or location.
    Art Paredes
    Sr. Director, Global Expos, SEMI
  • Explori helps us gain deep insights into the customer experience across our business. Without it, understanding our key performance metrics would be considerably more challenging.
    Andrew Evans
    (former) MD, Centaur Exhibitions
  • Our expansion plans are about both organic and acquired growth and Explori is key to our ability to understand the health and performance of existing assets, as well as those that we’re looking to acquire.
    Renaud Hamaide
    CEO, Comexposium

Our Clients