Why does your association need an event data strategy and what are the risks of not having one? Event data—and being able to use and interpret it effectively—is essential for associations to understand the impact that events have on their members.
Why does your association need an event data strategy and what are the risks of not having one? Event data—and being able to use and interpret it effectively—is essential for associations to understand the impact that events have on their members.
Clive Morris, Research Director at Explori, shares his thoughts on measuring event success and how to turn the numbers into valuable action-led insight across your organization.
