This month sees the launch of a game-changing course for event professionals to elevate the strategic value of their events within their organizations.
The upshot: The right data often doesn't make it to the people who need it (or who can properly analyze it), which limits the impact of the data collected and the ability to stay in touch with what customers really need and how they perceive an event.
This course will teach event professionals how to wrangle a wide range of data sources and analytical techniques to uncover not just the impact but the trajectory of their events.
Certificate holders will develop the skills needed to protect the longevity and legacy of their events by:
To find out more and to book your place on the course CLICK HERE
Hear from Sophie Holt, managing director here at Explori on what event professionals can expect from enrolling in this new PCMA course.