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Live Events Insights

How to measure the success of your virtual events
Measuring virtual events

November 26, 2020 at 1:08 PM

How to measure the success of your virtual events

We recently conducted a study on behalf of ICE, the International Corporate Event Planners association. Two-thirds of respondents said a top challenge for them over the next three years is using metrics to effectively measure performance.

However, despite these perceived challenges the research...

5 top tips to increase your virtual event survey response rates

November 23, 2020 at 12:00 PM

5 top tips to increase your virtual event survey response rates

Some organisers are experiencing lower response rates for their virtual event feedback surveys compared to live events.

When conducted properly, event surveys can provide a wealth of information about what to keep and what to drop at your next event. They can also provide useful insight on future...

Global study reveals optimism for trade shows
Trade show insights

October 23, 2020 at 3:32 PM

Global study reveals optimism for trade shows

Having just released the full Global Recovery Insights report, produced in partnership with UFI and supported by SISO, project lead, Sophie Holt, takes us through the key findings of the priorities of our visitors and exhibitors as live events start to return.