Live Events Insights

How to Measure the Impact of Your Event on Membership Value

November 19, 2021 at 12:55 PM

How to Measure the Impact of Your Event on Membership Value

Engaging members, growing the membership base and generating funds are three major objectives for any association and are frequently addressed by hosting regular events. Richard Kensett, Explori's commercial director explains how drawing on data to measure the impact of events on audiences’...